Great Ideas Drive Development

We study how and why people use tools and machines.

Why that tool, why that machine?

We research if people are successful using those tools or machines?

We want people to be healthy, wealthy and wise. Not sick, broke and frustrated.

So, we watch, we listen, we develop, we test and only then, do we manufacture the products that improve the everyday activity’s of people everywhere.

North American Program Manager  – Todd Canterbury